Designing For Mobility Is More Important Than Designing For Mobile

We have just got hold of the tools and methodologies required for designing a great app. But now, we realize that there are many more ‘smart’ devices come up in the market like smart watches, sensors, heart-rate monitors, etc. All these devices are making the field of Internet and connectivity even more complex than ever. With all these devices coming up and seeing a great future ahead, it seems like designers will be required to design for mobility, not mobile alone.


Internet technologies have become so advanced that it knows what you do, where you live, what you like and all about your online behaviour. For example, you know how Facebook realizes that you have logged in from an unknown device or how online stores work on geo-locations or your online shopping patterns and behaviour, and give you the best personalized shopping experience. There is a long list of such devices that know a lot about you like smartwatches, heart-rate monitors, pedometers, fitness wristbands and more. Do you realize how much a user’s environment and behaviour is captured with all that is available on these devices all together?

We all know that screens are getting smaller day by day but, more capable. Designers need to adapt to what the users want and need. To adapt to all the different screen sizes, the Internet came up with responsive designs. When we speak of responsiveness, it is sad that we limit the term to only being able to adapt to different screen sizes and resolutions, while the actual meaning of the term is being able to respond and establish a good communication with the user. Responsiveness is satisfying the needs of the user in a better way after obtaining information from them. Users give their information with the belief that they will be able to get value in exchange. If you want a responsive website for your business, get in touch with the Best Responsive Web Design Company who understands the correct sense of responsiveness and will help you deliver the best kind of website for your business.

Let us take an example of smartwatches, which aim to reduce the time we stare at screens so as to consume only the required information needed at that time with the help of notifications. There are three things typical about notifications. Firstly, they are simple and brief. Secondly, they interrupt the user without wanting them to request for something. And thirdly, they have limited design capability so that they can fit different screens appropriately. Good notifications do not require access to the full app. For example, Android notifications are rich, excellently designed and actionable. Thus, strong emphasis needs to be laid on the value delivered to the users by service and content providers rather than the design of the app. Obviously, this doesn’t mean that apps will disappear altogether. But, designing ‘notification-first’ apps will increase the value of the app, which will have you focusing on valuable information first and layouts and colours second. However, designers must remember that notifications should deliver useful content to the users and not those that keep interrupting them every time.

All this concludes that designers need to be context-aware. Techniques like field research, shadowing and contextual inquiry are becoming more important than ever because the environment is getting more and more unpredictable. Designers, therefore, need to be thorough and careful about whom they are designing for and what they are designing.